__
_Many firms offering SEO services in the UK focus on on page optimisation. On
page optimisation means that your website is optimised for search engines
through its own pages. Off page optimisation means that your site is optimised
through other websites.
Many SEO specialists UK will tell you that on page optimisation is important. But off page optimisation is just as important.
SEO Services in the UK: How Off Page Optimisation Works
There are several ways to implement off page optimisation. One of the best ways is through link building. Link building involves getting other sites to link back to you.
Your SEO specialist in the UK can do this in several ways. One way they can build links is through article marketing campaigns.
In an article marketing campaign, informational articles are distributed to various websites. Your company’s bio is often put at the bottom of the article along with a link back to your website.
Another way to build links is to comment on blog entries. UK SEO companies can submit relevant comments to blog entries in your niche with a link back to your website.
Off page optimisation shows the search engines that your site is important. If enough links are built, your site can be considered an authority for your targeted keywords.
How SEO Specialists in the UK Measure More Than the Numbers
The number of links back to your site does play a role in your search engine rankings. But where those links are placed is just as important.
Search engines value links placed through social media sites. They also like links that are placed on other authority sites. Links that are placed on directories or similar sites are not good for your site.
Good UK SEO companies know where to place your links in order for you to be noticed by search engines. They will also know how often to place the links so that search engines won’t become suspicious of your website.
UK SEO Companies Building Quality Links
Quality links are links that hold a bit of weight with search engines. As mentioned before, link directories are worthless to search engines. This is because they link to thousands or millions of other sites.
Links from websites that only link to a few other sites hold much more weight. These are the type of links you want back to your website. UK SEO companies that are familiar with off page optimisation will be able to set these links up for you.
Off page optimisation is just part of the many SEO services UK optimisation firms can offer you. Ask for a report from your SEO firm so that you can track the success of your off page optimisation campaign.
Many SEO specialists UK will tell you that on page optimisation is important. But off page optimisation is just as important.
SEO Services in the UK: How Off Page Optimisation Works
There are several ways to implement off page optimisation. One of the best ways is through link building. Link building involves getting other sites to link back to you.
Your SEO specialist in the UK can do this in several ways. One way they can build links is through article marketing campaigns.
In an article marketing campaign, informational articles are distributed to various websites. Your company’s bio is often put at the bottom of the article along with a link back to your website.
Another way to build links is to comment on blog entries. UK SEO companies can submit relevant comments to blog entries in your niche with a link back to your website.
Off page optimisation shows the search engines that your site is important. If enough links are built, your site can be considered an authority for your targeted keywords.
How SEO Specialists in the UK Measure More Than the Numbers
The number of links back to your site does play a role in your search engine rankings. But where those links are placed is just as important.
Search engines value links placed through social media sites. They also like links that are placed on other authority sites. Links that are placed on directories or similar sites are not good for your site.
Good UK SEO companies know where to place your links in order for you to be noticed by search engines. They will also know how often to place the links so that search engines won’t become suspicious of your website.
UK SEO Companies Building Quality Links
Quality links are links that hold a bit of weight with search engines. As mentioned before, link directories are worthless to search engines. This is because they link to thousands or millions of other sites.
Links from websites that only link to a few other sites hold much more weight. These are the type of links you want back to your website. UK SEO companies that are familiar with off page optimisation will be able to set these links up for you.
Off page optimisation is just part of the many SEO services UK optimisation firms can offer you. Ask for a report from your SEO firm so that you can track the success of your off page optimisation campaign.